If you do that, you're wasting SEO potential. If nothing else, the
search engines take into account textual content in your urls when
considering the topicality of the page. Without those keywords in the
url, you'll have a harder time ranking for the relevant topics of your
site.

On Fri, Aug 28, 2009 at 9:43 PM, Ilan Berkner<iberkner@gmail.com> wrote:
> Perhaps not the appropriate forum... but why / where did you hear that it
> was "stupid" to do / use SEF?
>
> Thanks
>
> On Sat, Aug 29, 2009 at 12:36 AM, AMP Admin <admin@ampprod.com> wrote:
>>
>> A few years we went along with the buzz about writing search engine
>> friendly urls.